Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive Star Wars sets. Here’s what we know.

LEGO is launching a new interactive platform called LEGO SMART Play. This innovation uses Lego smart bricks that allow physical builds to react with lights and sounds based on movement. The ...

The new LEGO Smart Play system includes a Smart Brick with custom lights, sounds, motion sensors and the ability to recognise Smart Tags and Minifigures.

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Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

The bricks can recognize other bricks, activate effects, play music and a lot more. They're debuting in Star Wars Lego sets ...

This new "SMART Play" platform features more than twenty patented world-firsts and has been developed by the LEGO Group’s ...

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